Synergy Loves Company: How Disney Connects to Everything

From a purple dragon born out of a Kodak sponsorship to the world's most popular tortilla chip — sometimes the best Disney magic happens when nobody planned it…..and a little Corporate Sponsorship Synergy! In this video, we're looking at four accidental icons that only exist because a corporation ...

McDonald's said no to Disney. Burger King said yes. And a 90s fast food war was born. Before Happy Meal toys and Disney-themed cups became background noise, a $40 million promotion disaster, a Splash Mountain delay, and a scrappy competitor nearly changed the entire landscape of Disney marketing. ...

He's the man behind Descendants, High School Musical, Hocus Pocus, and Newsies, but Kenny Ortega's journey to becoming a Disney Legend started long before Mickey Mouse called. This is the story of the creative force Disney keeps turning to when they need to remind audiences why they fell in love wit...

Disney Connected its own worlds: Descendants, Once Upon a Time, House of Mouse and More! For years, Disney fans have obsessively hunted for Easter eggs, building "Grand Unification Theories" to prove that every animated classic is connected. But while fans were busy connecting dots in th...

From the tracks of the American Freedom Train to the catchy tunes of Schoolhouse Rock and the massive scale of America on Parade, Disney didn't just join the Bicentennial—they touched more celebrations than you know, and shaped how we Celebrate the Fourth of July. In 1976, America was a mess. Betw...